Digital Transformation In The Lubricants Industry

Profound change is underway in the lubricants market, we have previously documented supply chain, raw material costs, pandemics, changing consumer demand, decreasing volumes leading to higher value propositions, and sustainability. 

Today we look to digital transformation and the changes it can bring to current business models. 

Can digital transformation enable value creation? What are the business drivers and value levers? And what are the digital skills in demand in the lubricants industry? These are the topics we are looking to explore in our upcoming survey-based Lubricants Digital Transformation & Workforce 2022 report.

Digital transformation – Have your say

Participate in the ABN Resource 2022 Lubricants Digital Transformation & Workforce Survey, specifically for people working in the Lubricants, Additive and Base Oil markets. 

This is your opportunity to tell us about your experiences working within the downstream oil industry. Your responses will provide information not available from any other sources. Do not miss your chance to have your say.

Why participate? By spending a few minutes completing our questionnaire you will get exclusive access to crucial digital trends including the perceived value and challenges stopping the digital transformation progress, key digital skills in demand, and a whole lot more.

Take part in the ABN Talent Survey

Digital transformation for cleaner energy solutions

In a recent podcast episode, you can hear about the key values of digital transformation from the Global Head of eCommerce & Digital Transformation at Shell. Romi Arman discusses the positive impact on sustainability and customer deployment. He also offers thoughts on different approaches towards digital transformation and B2B industrial solutions that digital can provide within the downstream oil industry.

Listen to the full podcast episode 

Lubricants events 

Earlier in September, ABN Resource sponsored and attended the first Lubricant Expo, which proved to be an excellent addition to the lubricant industry events calendar, which you can read more about here.

In October, the ABN Resource team will be joining lubricants professionals at UEIL Annual Congress in Athens, Greece. It is another opportunity to meet our specialists, James Moorhouse and Sabrina Panero – to schedule a conversation, please contact us at enquiries@abnresource.com.

Unfortunately, due to Hurricane Ian, ABN Resource will no longer attend the upcoming ILMA Annual Meeting in Miami, Florida. Our thoughts are with those affected by Hurricane Ian.